Packaging DesignBelloco White Tea                               2023



A custom White Hair Silver Needle tea gift box was created for Korean creative dining brand BELLOCO. The outer packaging draws on the style of traditional Korean folk paintings, incorporating BELLOCO’s iconic “moon jar” with imagery of bamboo shadows, pine branches, brush stands, and scrolls to form a serene tea scene. The wooden box feels warm and natural, while the neatly arranged inner box conveys the ritual of a refined tea gift.


The illustration uses BELLOCO’s red and green brand colors, blended with elements of traditional Korean folk painting, to depict a tranquil tea-drinking scene that conveys cultural depth and visual richness.


Tea details and brewing tips are printed in silver on grass-textured art paper.


The tea box lid can be displayed as wall art or repurposed as a photo frame, adding an eco-friendly touch.